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The Real Place Your B2B Ad Dollars Need to Go? LinkedIn

The Real Place Your B2B Ad Dollars Need to Go? LinkedIn Don’t let the recent acquisition of photo app juggernaut Instagram for a whopping $1 billion dollars fool you into dumping more advertising...

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Targeted Promotions That Can Benefit Your Business

Targeted Promotions That Can Benefit Your Business Promotions are meant to increase your sales by encouraging customers to choose you over your competitors. However, many businesses end up spending a...

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Best Practices in Social Media Marketing

The marketing potential in social media has become such a powerful force, that ignoring it is simply no longer an option. On Facebook alone, you have access to over 500,000,000 people with the click of...

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New Study Analyzes B2B Social Media Tracking Efforts

At this point in the evolution of integrating technology and business, most companies know that weaving various social media outreach efforts into their plans is not exactly optional. In fact,...

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B2B Social Marketing Mistakes You’re Probably Making

Well, the good news is that businesses have finally come around to the idea that social media is a ripe playing field for their B2B marketing goals. Don’t feel bad if you were late to the party; any...

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Tech News: Microsoft Continues to Grow Their Cloud Service With Recent...

As news circulates about Microsoft’s recent acquisition of Yammer, a provider of enterprise social networks, others are noting its ability to transform the future of B2B social media. Many are claiming...

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